Your 2025 Nurse-In toolkit!
On Friday August 1st we're ALL gonna do the damn thing (it will take you 15 seconds) for World Breastfeeding day .
Ok! Ok! You made it, we’re here, we’re gonna go hard for motherbaby! On Friday August 1st, we’re staging our 3rd annual virtual nurse-in against predatory marketing! Here’s what it’s gonna look like. You ready??
First step: save this picture of our open letter to Meta Oversight Board
This is sized to fit your Instagram grid. 👍
You may ask: Will I get in trouble for posting this?
Girl, you are safe. 😌 Many members of the Meta board are free speech experts, women’s rights activists, and human rights advocates. They are public figures and often wade into fraught issues like the one we are presenting.
Second step: copy the handles and hashtags for the Oversight Board Members with public profiles to put in the text of your post.
@nighatdad @suzanne.nossel @JulieOwono @hellethorningschmidt
#momsvmeta #backoffbobbie #bobbiepartner
You may ask: Who and what are these people?
These are Meta Oversight board members who have public profiles on Insta which means at tag will light up their phones.
You may ask: Why the ‘bobbie’ hashtags?
Bobbie is the biggest innovator of predatory formula marketing and they also need to be held accountable for the damage their ads can inflict on the motherbaby dyad.
Last step: Post to the grid!
Post a pic of you nursing (can be old)!, post the open letter, paste those handles and hashtag and you’re done! You have fought the dark forces of corporatism and greed, TAKE THE REST OF THE DAY OFF. 😎
Here’s a little hype video of posts from last year!
🔥Burning questions you may have🔥:
Q: What time should I post?
A: In the morning local time! Some of us live amongst the west-coastal elites others on the frigid mountain peaks (???) of Manitoba so it’s going to be rolling out all day but shoot for the AM!
Q: Should I add my own caption?
A: Sure! Post how you feel about predatory marketing as a breastfeeding mom. Talk to the Meta board directly simply hit them with some of these “🤨👎🤢”. Want some help? Try this: “Meta must not amplify or profit from content that contributes to health misinformation and undermines child and maternal well-being. End predatory formula marketing on Meta now!” or “Online predatory formula marketing is not innovation, it’s exploitation of moms like me.”
Q: I am a mother, which means sometimes I can’t do much else but meet the needs and desires of the tiny mammals in my care. What if I can’t post on Thursday?
A: Post on Saturday or Sunday! Of course, the sooner you post the greater impact it will have but we’d rather have you post late than not at all!
Q: Can my account get suspended or restricted if I take part in this action?
A: Last year, hundreds of women participated in our nurse-in and everyone has survived with their accounts in tact (so they can to sell tarot card readings or beef tallow face wash!). If Instagram does try to screw with your account let us know ASAP and we will raise hell.
Don’t worry we will remind you, give you examples to share the day of, and will make this easy for you. Any questions you can email radicalmomsunion@gmail.com
We also have cute merch :)
